Smart prospecting with the D&B trading indicator and high risk indicator

With SMART you are able to select the ideal prospects. SMART gives you insight into which prospects are actively trading and are doing business. By targetting just this group in your marketing campaigns, you will improve the response and conversion. 


The secret of SMART is in the D&B Trading indicator  and the D&B High risk indicator. The Trading indicator is a flag that says if a company is really actively doing business. You do not want to aim youur marketing campaigns on 'empty' companies without any activity. This would be a waste of your marketing budget. By focussing only on actively trading companies you will improve the response and conversion of your marketing campaigns. 

Moreover, you can easily exclude all prospects with a high risk of failure. The result is not only a higher conversion but you also know that your new customers are creditworthy.

For more information and for requesting a 7 day free trial, go to the SMART micro site:

More information about this product?

If you would like further details, or wish to arrange an appointment to discuss which options might be interesting for you, please contact us:

02 481 82 00

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